Prompts / Marketing & Advertising

ChatGPT prompt for an Amazon listing

This prompt creates a customer-focused Amazon listing from verified product information, with clear benefits and controlled keyword use. Use it when you need persuasive copy that does not make unsupported product claims.

PromptOpen ChatGPTOpen Claude
Create an Amazon product listing for [PRODUCT DETAILS] aimed at [TARGET CUSTOMER]. The product's verified features, dimensions, materials, compatibility, contents, and instructions are [VERIFIED PRODUCT FACTS]. The strongest customer problems or use cases it addresses are [CUSTOMER USE CASES]. Use these approved keywords and category context: [KEYWORDS AND CATEGORY]. Follow these marketplace, brand, and claim restrictions: [COMPLIANCE RULES].

Do not invent certifications, test results, compatibility, warranties, ingredients, medical or safety benefits, comparative claims, discounts, ratings, environmental claims, or what is included in the box. Do not use competitor trademarks or claim Amazon ranking, review counts, or guarantees. If a keyword would require an unsupported claim, exclude it and flag it.

Return these sections:
1. Product title, within [TITLE LIMIT] characters, using the primary product term and distinguishing facts naturally. Do not stuff repeated keywords.
2. Five bullet points, each 180-250 characters if the category allows it. Lead with the customer benefit, then give the specific verified feature or limitation that supports it.
3. A 150-250 word product description in short paragraphs. Explain intended use, key specifications, what is included, and material limitations where relevant.
4. Backend search terms as a single space-separated line, with duplicates and punctuation removed; exclude brand names, competitor terms, and unsupported attributes.
5. A claim-risk checklist that identifies any wording needing confirmation.

Use plain, scannable language. Do not create a call to action that asks for reviews or directs buyers away from Amazon. Before answering, check that every claim maps to the supplied facts and that bullets describe distinct benefits rather than restating the same feature. Ask up to 3 clarifying questions only if a required input is missing.

Fill in

PlaceholderWhat to enterExample
[PRODUCT DETAILS]Name the product, variant, SKU details, and any important configuration.Linden Home 12-piece glass food storage set with snap-lock lids, clear
[TARGET CUSTOMER]Describe who is likely to buy the product and their purchasing context.Apartment households preparing lunches and storing leftovers
[VERIFIED PRODUCT FACTS]List confirmed features, specifications, contents, compatibility, instructions, and limitations.Six borosilicate glass containers, six BPA-free plastic lids, 12 oz to 35 oz; oven-safe glass to 400°F; lids are not oven-safe; dishwasher-safe; not leakproof when lids are warped
[CUSTOMER USE CASES]Describe the real tasks or problems the product is designed to address.Portion meal prep, refrigerating leftovers, and reheating food after removing the lid
[KEYWORDS AND CATEGORY]Provide approved target keywords and the relevant Amazon category or subcategory.food storage containers glass meal prep containers kitchen storage; Home & Kitchen > Kitchen Storage & Organization
[COMPLIANCE RULES]List brand rules, prohibited claims, required disclosures, and category constraints.Do not claim leakproof, microwave-safe, non-toxic, or plastic-free; do not mention competitor brands
[TITLE LIMIT]State the character limit applicable to the product category or your brand policy.180

How to use

  1. Collect the manufacturer specification sheet and packaging contents before drafting; do not rely on assumptions from similar products.
  2. Paste approved keywords separately from product facts so you can see when a keyword would create an unsupported claim.
  3. Check title length, included-item count, measurements, compatibility, and all safety wording against the listing's source data.
  4. Follow up with: "Create two alternate title options that retain the primary keyword and stay under 180 characters, without adding claims."

Variations

Listing Audit

You need to improve an existing listing while preserving factual accuracy.

Variation
Audit this Amazon listing: [CURRENT LISTING]. The verified product facts are [PRODUCT FACTS], the target customer is [AUDIENCE], and approved keywords are [KEYWORDS]. Return: unsupported or risky claims, missing decision-making details, repeated bullets, keyword gaps, and a revised title plus five revised bullets. Preserve all accurate information but do not invent benefits, certifications, or comparisons. Flag any field that needs category-policy confirmation. Check that every revised claim maps to the product facts. Ask up to 3 questions only if required.

A Plus Content

You need a product-story outline for an Amazon A+ page.

Variation
Plan Amazon A+ content for [PRODUCT] for [TARGET CUSTOMER]. Verified product facts are [FACTS], key use cases are [USE CASES], and brand voice rules are [BRAND RULES]. Provide a module-by-module outline with headline, supporting copy of 35-60 words, suggested product or lifestyle image subject, and the factual purpose of each module. Include comparison-chart fields only for verified attributes. Do not make unsupported performance, health, environmental, or competitor claims. Check that copy adds information beyond the product bullets. Ask up to 3 questions only if needed.

Variation Listing

You need copy that differentiates product variants clearly.

Variation
Write Amazon listing copy for these product variants: [VARIANT DETAILS]. Shared verified facts are [SHARED FACTS]; variant-specific facts are [DIFFERENCES]; target customer is [AUDIENCE]; and approved keywords are [KEYWORDS]. Return a parent title concept, a naming convention for variants, and distinct child titles plus three bullets per child. Make selection differences obvious without implying a quality difference that is not supported. Do not invent compatibility, contents, or availability. Check that each child bullet applies only to its stated variant. Ask up to 3 questions only if required.

Tips

  • Write benefits only after you can point to the feature or specification that supports them; a storage set can be oven-safe only if the specific component and temperature limit are documented.
  • Use bullets to answer distinct buying questions: intended use, capacity or fit, materials, included items, and care or limitations are common categories.
  • Treat backend terms as search coverage, not a second sales pitch; remove repeated words already present in the title and bullets where category rules require it.
  • Check current Amazon category rules and restricted-claims guidance before publishing, especially for supplements, cosmetics, children’s products, health items, and safety equipment.

FAQ

Can AI find Amazon keywords for me?

It can organize keywords you supply, but keyword demand and category rules change. Validate terms with your approved research source and remove prohibited or misleading terms.

Can I say a product is the best or number one?

Only if you have substantiation and the claim is permitted by the marketplace and your legal review process. In most cases, concrete product facts are safer and more useful.

Should every bullet include a keyword?

No. Repetition makes copy harder to read and can look like stuffing. Put the primary term naturally where it helps customers understand the product.

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