Write an Instagram bio for my profile using the information below. [ACCOUNT TYPE] [AUDIENCE] [WHAT I DO] [VOICE AND STYLE] [PROFILE GOAL] [PROOF OR OFFER] First, identify the single job the bio must do: make a visitor follow, understand my niche, click the link, send a DM, or trust my expertise. If any required input is missing, ask up to 3 clarifying questions before writing.
Create 5 bio options. Each option must: 1. Stay within Instagram's 150-character bio limit, including spaces, line breaks, symbols, and emojis if used. 2. Make the account's subject clear in the first line or first 50 characters; do not rely on a username, profile photo, or link for context. 3. State a concrete benefit, subject area, or point of view rather than vague labels such as "creator," "helping you thrive," or "living my best life." 4. Use no more than one clear call to action, only if it supports the stated profile goal. Make it point naturally to the link or a DM keyword. 5. Sound like the supplied voice. Avoid inflated claims, copied influencer phrasing, excessive separators, and a row of unrelated emojis. For each option, provide: the bio as it should appear with line breaks; a character count; and a one-sentence note on the positioning choice. Then recommend one option and give two small swaps I can make for a more professional or more casual version. Before answering, self-check every character count and flag any proof point, credential, result, or offer that was not supplied in my inputs.
Fill in
| Placeholder | What to enter | Example |
|---|---|---|
| [ACCOUNT TYPE] | State whose account this is and whether it is personal, creator, business, portfolio, or organization-led. | Personal creator account for a freelance food photographer |
| [AUDIENCE] | Describe the specific people you want the profile to attract. | Independent restaurants and bakeries in Chicago |
| [WHAT I DO] | Write the niche, services, topics, products, or work the account covers. | Photograph menus, interiors, and launch campaigns for neighborhood food businesses |
| [VOICE AND STYLE] | Give a few adjectives and examples of wording that sound natural to you. | Warm, observant, lightly witty; short sentences; no salesy language |
| [PROFILE GOAL] | State the one action or impression you want a new visitor to take away. | Get restaurant owners to view my portfolio and inquire about shoots |
| [PROOF OR OFFER] | List any real credential, result, free resource, product, or DM keyword that may appear in the bio. | 12 years photographing food; portfolio link; DM keyword: MENU |
How to use
- Paste the prompt and replace every bracketed input with details from your account.
- Keep the recommended option under 150 characters when you paste it into Instagram, since line-break behavior can vary by device.
- Check that the first line makes sense to a stranger who has not seen your posts.
- Follow up with: "Turn option 2 into three versions for a seasonal fall campaign, keeping the same positioning."
Variations
Business bio
Use this for a local service business that needs calls, bookings, or visits.
Write 4 Instagram bios for [BUSINESS NAME], a [BUSINESS TYPE] serving [LOCATION]. Our customers usually need [CUSTOMER NEED], and our differentiator is [DIFFERENTIATOR]. Use a [VOICE] tone and include [CTA OR LINK DESTINATION] only if it fits. Keep each bio under 150 characters. Make the service and location immediately clear, avoid unsupported superlatives, and give a character count plus one recommended option.
Creator bio
Use this when your content topics matter more than a formal business description.
Create 5 Instagram bios for a creator who posts about [CONTENT TOPICS] for [TARGET FOLLOWERS]. Their perspective is [POINT OF VIEW], and their voice is [VOICE]. The desired action is [GOAL]. Each bio must be under 150 characters, establish the niche before any personality detail, and avoid generic creator language. Show line breaks, character counts, and a short reason each version would attract the intended follower.
Launch bio
Use this for a temporary profile update around a product, event, or newsletter launch.
Draft 3 temporary Instagram bios for [ACCOUNT] during the launch of [LAUNCH]. The audience is [AUDIENCE], the launch window is [DATES], and the one action we want is [CTA]. Preserve this established identity: [CORE POSITIONING]. Keep every bio under 150 characters. Separate lasting profile information from temporary launch language, include character counts, and flag any urgency claim that is not supported by the inputs.
Tips
- Treat the bio as a profile label, not a miniature résumé; a visitor should understand the account before they reach a second line.
- Put a location in the bio when your work is location-dependent, such as a restaurant, realtor, photographer, clinic, or live event business.
- Use a DM keyword only when someone will actually monitor it and respond with a useful next step.
- Revisit a launch-oriented bio after the campaign ends so outdated dates, waitlists, and calls to action do not remain live.
FAQ
How long can an Instagram bio be?
Instagram bios allow up to 150 characters. Count spaces, punctuation, line breaks, and emojis as characters.
Should an IG bio include emojis?
Use them only when they improve scanning or fit your established voice. They should not replace the words needed to explain the account.
Can AI write a bio in my voice?
It can produce a close draft if you give it real examples and constraints. Remove any phrase you would not naturally say before publishing.