Write a LinkedIn About section for me as a [CURRENT OR TARGET ROLE]. It should appeal to [INTENDED AUDIENCE], using my actual background below. My experience and evidence: [EXPERIENCE NOTES] My strengths, domains, and preferred work: [PROFESSIONAL FOCUS] The opportunities I want to attract: [GOAL] Tone: [TONE] Write 220–300 words in first person. Open with 2–3 sentences that state the problems I work on, the people or teams I help, and the kind of value I create. Then connect two or three relevant achievements or capabilities to the target role; use outcomes only when they are supported by my notes. Include enough concrete context to be credible, such as function, industry, scale, tools, or constraints, but do not turn it into a chronological resume. Close with one sentence naming the conversations, roles, or collaborations I welcome. Do not use buzzword lists, empty claims such as “results-driven,” third-person biography language, hashtags, or an invented call to connect. Do not state that I led, built, managed, increased, or reduced anything unless my notes support it. After the draft, provide: (a) a 120-character headline option, and (b) three specific phrases from the draft I should verify before publishing. Before answering, check that the opening aligns with the target role and that every achievement is traceable to my notes. Ask up to 3 clarifying questions only if a required input is missing.
Fill in
| Placeholder | What to enter | Example |
|---|---|---|
| [CURRENT OR TARGET ROLE] | Enter your current title or the role you want your profile to support. | Product Marketing Manager |
| [INTENDED AUDIENCE] | Name the recruiters, clients, peers, or hiring managers who should understand your profile. | B2B SaaS hiring managers and founders |
| [EXPERIENCE NOTES] | Paste roles, projects, scope, accomplishments, and facts you can support. | Four years in SaaS marketing. At Northstar CRM, owned launch messaging for a reporting feature and interviewed 18 customers. Previously supported sales enablement for a 40-person sales team. |
| [PROFESSIONAL FOCUS] | Describe the work you enjoy, your strongest skills, and relevant industries or problems. | customer research, positioning, launch planning, and helping sales teams explain technical products |
| [GOAL] | State the kind of opportunity, work, or conversation you want LinkedIn to generate. | a product marketing role at a growing B2B software company |
| [TONE] | Specify a voice such as direct and analytical, warm and practical, or concise and confident. | clear, grounded, and approachable |
How to use
- Paste your role, audience, and factual notes; include scope and outcomes where you can substantiate them.
- Check the first three sentences against the roles or clients you want, not only your current title.
- Confirm every number, ownership claim, and outcome before adding it to LinkedIn.
- Follow up with: “Create a version for a recruiter scanning my profile in 20 seconds, using only the same facts.”
Variations
Career pivot
Use this when moving into a new function and your past titles do not match it exactly.
Write a 200–260 word first-person LinkedIn About section for a transition from [PAST FIELD] to [TARGET FIELD]. Use only these transferable experiences: [EVIDENCE]. Explain the through-line between the two fields, name the target problems I can credibly help solve, and state [NEXT STEP] in the closing. Do not present coursework, interest, or adjacent work as professional experience. Check that each claimed capability has evidence and that the pivot is explicit rather than hidden.
Consultant profile
Use this when your About section needs to help prospective clients self-select.
Write a 180–240 word LinkedIn About section for my independent consulting practice. I help [IDEAL CLIENT] with [PROBLEM] through [SERVICES]. Use this evidence and background: [CREDENTIALS AND EXAMPLES]. Include who I am best suited to help, the practical outcomes or deliverables clients can expect, and a simple invitation to discuss [ENGAGEMENT TYPE]. Do not promise outcomes, name confidential clients, or invent case studies. Check that the offer is specific enough for a buyer to recognize their need.
Executive profile
Use this for a senior leader whose profile should show scope without reading like a biography.
Draft a 250–320 word first-person LinkedIn About section for a [EXECUTIVE ROLE] in [INDUSTRY]. Use [LEADERSHIP EVIDENCE] to show operating scope, decisions I have owned, and the teams or functions I work across. Address [STRATEGIC PRIORITY] and the type of leadership role I seek next. Avoid a career chronology and unsupported superlatives. Check every scale claim, revenue claim, and leadership title against the notes, then give one concise executive headline.
Tips
- Lead with the problems you solve, because readers see the opening before deciding whether to expand the section.
- Use two or three pieces of evidence with context rather than listing every skill from your resume.
- Separate work you owned from work you supported; hiring managers notice inflated ownership language.
- Refresh the closing sentence when your job-search or client-development goal changes.
FAQ
How long should a LinkedIn About section be?
Around 220–300 words gives enough room for a clear narrative while remaining easy to scan. The opening matters most.
Should I include metrics?
Include metrics that you can verify and that clarify your scope or impact. A precise context statement is better than an unsupported percentage.
Can AI write it if I am changing careers?
Yes. Give it concrete transferable evidence and ask it to distinguish demonstrated experience from the direction you are pursuing.