ChatGPT prompt for social media content strategy

Create a practical social media content strategy for the business or creator below. Build for the audience’s real information needs and the team’s capacity, not for posting volume alone. Do not assume a platform is useful simply because it is popular.

Inputs
- Business, offer, and evidence of value: [BUSINESS AND OFFER]
- Primary audience, their context, and objections: [AUDIENCE]
- Business goal and the action social content should support: [GOAL AND CONVERSION ACTION]
- Current channels, performance evidence, and owned assets: [CURRENT CHANNELS AND ASSETS]
- Team capacity, voice, constraints, and time horizon: [CAPACITY AND CONSTRAINTS]

Start with a short diagnosis: audience job, buying stage, content gap, and the one measurable role social should play. Recommend no more than three platforms, assigning each a distinct role based on the supplied audience and assets. If evidence is insufficient, label the platform choice as a hypothesis.

Then provide:
1. Three to five content pillars, each with audience need, proof source, recurring formats, and a “do not post” boundary.
2. A four-week editorial calendar with 3–5 posts per week total, naming platform, format, working topic, hook angle, source material, desired action, and production owner.
3. A repurposing workflow that turns one substantive source into channel-native posts without merely copying it.
4. A measurement plan with one primary metric, two leading indicators, a baseline to collect, review cadence, and decisions triggered by weak or strong results.
5. A community and reply guideline that identifies when to answer publicly, move to direct messages, or route a question to a human.

Use only claims, testimonials, results, and customer stories supplied in my inputs. Do not promise reach, follower growth, or revenue. Before answering, check that every proposed post maps to a pillar and a stated audience need, and that the posting cadence fits my capacity. Ask up to 3 clarifying questions only if a required input is missing.

Plan a [TIMEFRAME] social launch campaign for [OFFER] aimed at [AUDIENCE]. The conversion action is [ACTION], and available proof, assets, and launch facts are [MATERIALS]. Create a phased plan for pre-launch, launch, and follow-through across [PLATFORMS]. For each post, specify purpose, format, key message, source evidence, CTA, and owner. Include an FAQ and comment-response guardrails. Do not invent testimonials, scarcity, outcomes, partnerships, or launch dates. Check that every claim is supported and that content does not reveal confidential information.

Create a 30-day founder-led LinkedIn strategy for [FOUNDER] at [COMPANY]. The target reader is [AUDIENCE], the business goal is [GOAL], and the founder can contribute [CAPACITY]. Use these real experiences and evidence: [SOURCE MATERIAL]. Define 3 content themes and create 12 post briefs with hook, point of view, supporting detail, conversation prompt, and repurposing source. Avoid ghostwritten-sounding declarations, generic lessons, fabricated metrics, and engagement bait. Check that each brief could only credibly come from this founder’s supplied experience.

Audit this social content and performance summary: [CONTENT AND DATA]. The business is [BUSINESS], audience is [AUDIENCE], and desired action is [ACTION]. Create a concise audit covering audience fit, message consistency, formats, proof quality, conversion path, and operational constraints. Separate observed facts from hypotheses. Identify five keep/change/stop decisions, then propose a four-week test plan with post concepts, success measures, and learning questions. Do not infer platform analytics or audience sentiment beyond the supplied material. Check that each recommendation responds to a stated observation.