How it works

Enter the customer, what their situation was before, what they did with your product, and the results with numbers and time frames. Paste any customer quote word for word.
Pick the format (a full web page, a one-paragraph summary, or a slide or email version) and who will read it. Click Write my case study.
Fill in any [placeholders], then send the draft to the customer to approve their name, numbers and quote before you publish.

Examples

Sample results for the inputs shown, so you can see the format and quality before you try it.

Example 1: input

Customer, challenge, solution, results and quotes: Customer: Brightside Dental, 2 locations. Challenge: 15% no-show rate, front desk called every patient to confirm. Solution: our automated SMS reminders and online rescheduling inside Dentrix; 4-week setup including training both front desks. Results: no-shows went from 15% to 7% within 3 months; front desk stopped making reminder calls. Quote from Carla Diaz, Practice Manager: 'Our front desk …

Format: Full case study (web page)

Who will read it? Office managers at dental practices

Example 1: output

Brightside Dental Cut No-Shows From 15% to 7% With Automated Reminders At a glance Customer: Brightside Dental, 2 locations Challenge: 15% of appointments were no-shows, and the front desk spent hours on reminder calls Solution: Automated text reminders and online rescheduling in Dentrix Results: No-shows fell to 7% in three months; reminder calls stopped The challenge Brightside Dental's front desk team called patients every day to confirm appointments across two locations. Even with the calls, 15% of patients didn't show up, leaving empty chairs and lost appointments. The solution Brightside set up automated text reminders and online rescheduling inside Dentrix, the practice management system they already used. Patients now confirm or move appointments by text, without calling the office. Setup took four weeks, including training for both front desks. The results - No-show rate fell from 15% to 7% within three months - The front desk no longer makes reminder calls - Patients can reschedule online instead of calling In their words "Our front desk used to spend the first two hours of every day on the phone. Now they spend it with patients." — Carla Diaz, Practice Manager, Brightside Dental Before publishing: get Brightside Dental's approval for the quote, the numbers and the use of their name.

Example 2: input

Customer, challenge, solution, results and quotes: Harbor Foods, 4 independent restaurants. Used to order from a spreadsheet, lots of waste. Switched to Parline weekly forecasts. Food waste down about a third over 6 months, per their own waste logs.

Format: One-paragraph summary

Example 2: output

Harbor Foods Moved From Spreadsheets to Weekly Forecasts and Cut Food Waste by a Third Harbor Foods, a group of four independent restaurants, used to order food from a spreadsheet each week, and too much of it ended up in the bin. After switching to Parline's weekly order forecasts, the group cut food waste by about a third over six months, based on its own waste logs. In their words: [customer quote — ask the customer, and get approval before publishing] Before publishing: confirm the waste figure with Harbor Foods and get their approval to use their name.

Example 3: input

Customer, challenge, solution, results and quotes: Tidewater Distribution booked all freight by phone. Now books Greenline LTL inside Stackyard with live rates and tracking. Booking time from ~9 min to 2 min per shipment. 70% fewer address corrections vs phone bookings.

Format: Slide or sales email version

Example 3: output

Stackyard + Tidewater Distribution: booking time down from 9 minutes to 2 - Tidewater Distribution booked all freight by phone. - They now book Greenline LTL shipments inside Stackyard, with live rates and tracking. - Booking time fell from about 9 minutes to 2 per shipment. - Address corrections dropped by 70% compared with phone bookings. Before publishing: get Tidewater Distribution's approval for the numbers and the use of their name.

Tips for better results

Give before-and-after numbers with a time frame. "15% to 7% in three months" is the whole case study; everything else supports it.
Paste quotes exactly as the customer said them. The generator never writes quotes for real people, so no quote means a placeholder.
Say how the result was measured. "Based on their own waste logs" makes a number credible to skeptical buyers.
Make one long version and cut it down. The slide and email versions come from the same facts.

FAQ

Is this case study generator free?

Yes. Enter your email once to use it (you'll also get Something Big, our free weekly AI newsletter, and you can unsubscribe anytime). There's no account and no credit card.

What should a customer case study include?

Who the customer is, the problem they had, what they did, the results with numbers and a time frame, and a quote from someone at the customer. This generator lays those out with an At a glance box for skimmers.

Will it write a quote for my customer?

No. Quotes must be the customer's own words, so it uses only quotes you paste in exactly. Without one, it leaves a placeholder reminding you to ask for a quote and get approval.

Do I need the customer's permission?

Yes, get approval for their name, the numbers and any quote before publishing. Every output ends with that reminder.

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