Act as a content strategist and draft a creator-ready piece for [PLATFORM] about [TOPIC]. The creator’s voice and boundaries are [CREATOR VOICE]. The target audience is [AUDIENCE], and the intended result is [CONTENT GOAL]. Use these source facts, examples, or opinions only: [SOURCE MATERIAL]. First, identify the platform convention that matters most here: for example, a first-second hook and retention beats for short video, a strong first line and skimmable argument for LinkedIn, or an immediately useful premise for a newsletter. Then produce: 1. A one-sentence angle that is specific enough to distinguish this from common posts on the topic. 2. The finished draft in the requested platform format, within [LENGTH OR RUNTIME].
3. A production note listing any visual, proof, clip, screenshot, or citation the creator needs. 4. Three alternate hooks in the same voice. Build around one clear claim or story, not a loose list of tips. Use a concrete tension, example, or observation early. Make the payoff match the hook; do not use curiosity language that the content cannot satisfy. Keep calls to action limited to one action that fits the stated goal. Do not invent results, client stories, quotations, industry data, or personal experience. Before answering, flag any sentence that depends on an unsupported claim and verify the draft fits the platform’s length and audience expectations. Ask up to 3 clarifying questions only if a required input is missing.
Fill in
| Placeholder | What to enter | Example |
|---|---|---|
| [PLATFORM] | Enter the platform and format, such as LinkedIn carousel or 45-second TikTok. | LinkedIn text post |
| [TOPIC] | Enter the subject the content should address. | Why weekly status meetings fail when project owners do not make decisions before the call |
| [CREATOR VOICE] | Describe the creator’s usual tone, point of view, prohibited styles, and examples if useful. | Practical operations leader; direct, calm, no hustle language, uses short paragraphs and one concrete example. |
| [AUDIENCE] | Describe the intended viewers or readers and what they already know. | Managers at 50- to 500-person software companies who run cross-functional projects. |
| [CONTENT GOAL] | Enter the one outcome the content should support, such as newsletter signups or qualified comments. | Start useful discussion and lead interested managers to a free meeting-agenda template. |
| [SOURCE MATERIAL] | Provide verified facts, personal observations, examples, links, or notes the draft may use. | In my team, we require a written decision request before a status meeting. A product launch meeting dropped from 60 minutes to 25 minutes after this change. |
| [LENGTH OR RUNTIME] | Specify the target word count, slide count, or video duration. | 220 to 280 words |
How to use
- Paste source material that the creator can stand behind, including firsthand examples or links to approved evidence.
- Name one platform and one content goal; mixing platforms or goals produces unfocused drafts.
- Check the first line against the actual payoff and make sure the production note includes proof for any result claimed.
- For an alternate direction, send: “Keep the facts, but build this around a contrarian lesson for [AUDIENCE].”
Variations
Short video script
Use this for a creator who needs a tight speaking script with visual direction.
Write a [RUNTIME]-second vertical-video script about [TOPIC] for [AUDIENCE]. The creator’s delivery style is [VOICE]. Use only these verified points: [FACTS OR STORY]. Give time-stamped beats for the hook, explanation, example, and close, plus on-screen text and B-roll suggestions. The first two seconds must state a real tension or result supported by the notes. Do not manufacture stakes, data, or a personal story. Check that the spoken script fits the runtime at a natural pace.
Newsletter issue
Use this to turn a creator’s idea into an email that earns attention without clickbait.
Draft a [WORD COUNT]-word newsletter issue for [AUDIENCE] on [TOPIC]. The author’s voice is [VOICE], and the approved source material is [NOTES]. Produce a subject line, preview text, headline, opening, three concise sections, and one call to action for [CTA]. Lead with a useful observation rather than a promotional introduction. Do not cite statistics, customer examples, or authority claims that are not in my notes. Check that the subject line accurately represents the article’s main point.
Carousel outline
Use this when the creator needs a slide-by-slide plan before designing a carousel.
Create an [SLIDE COUNT]-slide [PLATFORM] carousel about [TOPIC] for [AUDIENCE]. Use this voice: [VOICE]. Base every claim on [SOURCE MATERIAL]. For each slide, provide the headline, 20 to 35 words of body copy, and a visual suggestion. Slide 1 must make a precise promise; the final slide must give one useful next step for [CTA GOAL]. Do not repeat the same point across slides or invent data. Check that a reader can understand the argument by reading slide headlines alone.
Tips
- Build one post around a single audience problem; a draft that tries to teach the whole topic usually has no memorable angle.
- Give the model source material in categories—facts, opinions, examples, and prohibited claims—so it does not treat a hunch as evidence.
- For short video, write the visual proof into the brief; saying “I saved time” is weaker than showing the meeting agenda or before-and-after calendar.
- If a call to action asks for a comment, make the requested response narrow enough that a reader can answer in one sentence.
FAQ
Can Copilot create content in my voice?
It can approximate a voice when you describe rhythm, vocabulary, point of view, and what to avoid. Provide two short examples if the voice is distinctive.
What should I give it as source material?
Use verified statistics, original notes, customer-approved examples, links, transcripts, or observations you are willing to publish. Do not assume it can safely fill missing evidence.
Should one prompt cover every social platform?
No. Platform mechanics change the hook, length, structure, and proof needed, so create a separate brief for each format.